Product recallOPSS
Cartoon Bear Design Pet Plush Toy recalled over a suffocation risk
Product Recall for Cartoon Bear Design Pet Plush Toy presenting a risk of asphyxiation.
Stop using it now. For sleep, a baby needs a firm, flat mattress with no pillows, padding or loose items in the cot.
What to do now
The hazard with Cartoon Bear Design Pet Plush Toy is suffocation or asphyxiation.
- Stop using it now. For sleep, a baby needs a firm, flat mattress with no pillows, padding or loose items in the cot.
- Store it where children cannot reach it.
- Follow the corrective action in the notice: a refund, repair or replacement from the business.
- Incidents and injuries can be reported to Trading Standards via the Citizens Advice consumer helpline.
Why it matters. Babies cannot move away from something covering their face. Pillows, padded sleeping bags and soft items in the cot are linked to sleep deaths, and that is why many of these products fail UK safety rules.
If someone has been hurt
Look out for
- a baby who seems to struggle to breathe
Get help urgently
- a baby or child who is not breathing or has turned blue — call 999 immediately
This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.
Refunds, repairs and replacements
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it.
If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
From the official notice
Published by the Office for Product Safety and Standards (2401-0074). Quoted as issued.
Summary
Product Recall for Cartoon Bear Design Pet Plush Toy presenting a risk of asphyxiation.
The risk
The product presents a risk of asphyxiation as the fibrous stuffing in the toy is easily accessible due to weakness of the seams. A small child may put the filling material in the mouth and choke.
The product does not meet the requirements of the Toys (Safety) Regulations 2011.
Action taken
The product has been recalled from end users and the listing removed by the online marketplace (Shein).
Advice to consumers
The product has been recalled from end users. Owners should stop using the product immediately and keep it out of reach of young children. Contact the distributor you purchased from to request redress.
The listing has been removed by the online marketplace (Shein).
Additional information
PSD case number: 2401-0074
Notified by: Local Authority Trading Standards
Product description
Bear design plush toy with yellow bow around neck.
Open the OPSS notice
Questions
Why has Cartoon Bear Design Pet Plush Toy been recalled?
The hazard with Cartoon Bear Design Pet Plush Toy is suffocation or asphyxiation. Babies cannot move away from something covering their face. Pillows, padded sleeping bags and soft items in the cot are linked to sleep deaths, and that is why many of these products fail UK safety rules.
How do I know if my product is affected?
The notice describes the affected product rather than listing codes. Compare the product name, pack size and where you bought it with the official notice.
What should I do now?
Stop using it now. For sleep, a baby needs a firm, flat mattress with no pillows, padding or loose items in the cot. Store it where children cannot reach it.
Can I get a refund or a repair?
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it. If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
Where was Cartoon Bear Design Pet Plush Toy sold?
The notice names SHEIN. Products bought elsewhere are covered too if they match the details listed.



