Product recallOPSS
Groovy Baby “I Spy a Fly” Book recalled over a choking risk
Product Recall for Groovy Baby “I Spy a Fly” Book presenting a risk of choking.
Remove it from the toy box or cot straight away.
Check your product
Only products that match these details are covered. Have your pack in front of you.
4 identifiers listed for this notice.
Groovy Baby “I Spy a Fly” Book
- BarcodeThe long number printed under the barcode.
- 9781836422600
- 9781836422594
- 9788384253960
- 9781836427131
- Sold betweenCompare with your receipt or order date.
- September 2024 to August 2026.
What to do now
The risk with Groovy Baby “I Spy a Fly” Book is choking: a part can detach and fits inside a child’s airway.
- Remove it from the toy box or cot straight away.
- Check the floor and play areas for any parts that have already come off.
- Follow the corrective action in the notice: a refund, repair or replacement from Groovy Baby.
- If someone has been hurt or the product has failed, report it to Trading Standards through the Citizens Advice consumer service.
Why it matters. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
If someone has been hurt
Look out for
- coughing, gagging or noisy breathing after playing with it
Get help urgently
- a child who cannot breathe, cough or cry — call 999 and follow the call handler’s instructions
This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.
Refunds, repairs and replacements
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it.
If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
From the official notice
Published by the Office for Product Safety and Standards (2609-0049). Quoted as issued.
Summary
Product Recall for Groovy Baby “I Spy a Fly” Book presenting a risk of choking.
The risk
The product presents a risk of choking because the fly wings on the last page of the book may in some instances detach from the book when pulled. This poses a potential choking hazard for babies and young children.
The product does not meet the requirements of the Toys (Safety) Regulations 2011.
Action taken
The product has been recalled from end users by Make Believe Ideas (MBI).
Advice to consumers
The product has been recalled from end users by Make Believe Ideas (MBI).
Consumers should cease using the product immediately. For more information on disposal instructions and refunds please visit Product Safety Recall: I Spy a Fly! – Make Believe Ideas or contact ispy@makebelieveideas.com.
Additional information
PSD notification number: 2609-0049
Notified by: Local Authority Trading Standards
Product description
Children’s printed interactive book
Open the OPSS notice
Questions
Why has Groovy Baby “I Spy a Fly” Book been recalled?
The risk with Groovy Baby “I Spy a Fly” Book is choking: a part can detach and fits inside a child’s airway. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
How do I know if my product is affected?
Compare the barcode and sold between on your product with the details listed under “Check your product” on this page. Only items that match are covered by the notice.
What should I do now?
Remove it from the toy box or cot straight away. Check the floor and play areas for any parts that have already come off.
Can I get a refund or a repair?
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it. If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
