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Product recallOPSS

Ladybird Peppa Pig and Hey Duggee Books recalled over a choking risk

Choking

Product Recall for Ladybird Peppa Pig and Hey Duggee Books presenting a risk of choking.

Take it away from young children now.

  • Ladybird Peppa Pig and Hey Duggee Books: photo 1 of 2 from the OPSS notice of 6 Feb 2026
    Product image from the OPSS safety notice
  • Ladybird Peppa Pig and Hey Duggee Books: photo 2 of 2 from the OPSS notice of 6 Feb 2026

Check your product

Only products that match these details are covered. Have your pack in front of you.

5 identifiers listed for this notice.

  • Ladybird Peppa Pig and Hey Duggee Books (2)

    BarcodeThe long number printed under the barcode.
    • 9780241321539
    • 9780241448625
    • 9780241476406
    • 9780241476772
    • 9781405947350

What to do now

Ladybird Peppa Pig and Hey Duggee Books has been flagged because small parts can break off.

  1. Take it away from young children now.
  2. Look for loose pieces where it was used.
  3. Contact Ladybird Books or the shop you bought it from to arrange the remedy set out in the notice.
  4. Incidents and injuries can be reported to Trading Standards via the Citizens Advice consumer helpline.

Why it matters. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.

If someone has been hurt

Look out for

  • coughing, gagging or noisy breathing after playing with it

Get help urgently

  • a child who cannot breathe, cough or cry — call 999 and follow the call handler’s instructions

This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.

Refunds, repairs and replacements

Stop using the product first, then arrange the remedy. A recall applies to every affected unit, however long ago it was bought.

If the business does not respond, the Citizens Advice consumer helpline (0808 223 1133), Advice Direct Scotland (0808 164 6000) or Consumerline (0300 123 6262) can help.

From the official notice

Published by the Office for Product Safety and Standards (2602-0022). Quoted as issued.

Summary

Product Recall for Ladybird Peppa Pig and Hey Duggee Books presenting a risk of choking.

The risk

The products present a risk of choking as the glitter varnish finish on the cover can lift and flake off, creating small parts. These small parts pose a choking hazard to children, particularly those under 36 months of age who have a natural tendency to explore objects by placing them in their mouths.

The products do not meet the requirements of the General Product Safety Regulations 2005.

Action taken

The product has been recalled from end users.

Advice to consumers

The products have been recalled from end users by Ladybird Books Limited.

We recommend that owners keep these products out of reach of young children and return it to the distributor for a full refund.

For more information, please access: Penguin Recall Page or contact customersupport@penguinrandomhouse.co.uk

Additional information

PSD case number: 2602-0022

Lead Authority: Local Authority Trading Standards

Product description

Specific printings of softcover picture books for children, four featuring Peppa Pig and one featuring Hey Duggee characters. Access the below linked PDF for information on identifying the unique print number.

Open the OPSS notice

Questions

Why has Ladybird Peppa Pig and Hey Duggee Books been recalled?

Ladybird Peppa Pig and Hey Duggee Books has been flagged because small parts can break off. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.

How do I know if my product is affected?

Compare the barcode on your product with the details listed under “Check your product” on this page. Only items that match are covered by the notice.

What should I do now?

Take it away from young children now. Look for loose pieces where it was used.

Can I get a refund or a repair?

Stop using the product first, then arrange the remedy. A recall applies to every affected unit, however long ago it was bought. If the business does not respond, the Citizens Advice consumer helpline (0808 223 1133), Advice Direct Scotland (0808 164 6000) or Consumerline (0300 123 6262) can help.

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