Product recallOPSS
Newborn Sensory Box recalled over a choking risk
Product recall for newborn sensory box presenting a high risk of choking and strangulation due to easy access to small parts and excessively long ribbons.
Take it away from young children now.
Product image from the OPSS safety notice 
Check your product
Only products that match these details are covered. Have your pack in front of you.
1 identifier listed for this notice.
Newborn Sensory Box
- Item or listing codeOn the box, the label, or the order page where you bought it.
- 1044049307
What to do now
The risk with Newborn Sensory Box is choking: a part can detach and fits inside a child’s airway.
- Take it away from young children now.
- Look for loose pieces where it was used.
- Follow the corrective action in the notice: a refund, repair or replacement from the business.
- Incidents and injuries can be reported to Trading Standards via the Citizens Advice consumer helpline.
Why it matters. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
If someone has been hurt
Look out for
- coughing, gagging or noisy breathing after playing with it
Get help urgently
- a child who cannot breathe, cough or cry — call 999 and follow the call handler’s instructions
This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.
Refunds, repairs and replacements
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it.
If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
From the official notice
Published by the Office for Product Safety and Standards (2206-0359). Quoted as issued.
Summary
Product recall for newborn sensory box presenting a high risk of choking and strangulation due to easy access to small parts and excessively long ribbons.
The risk
The product presents a risk of choking as small parts (the rattle with balls and egg rattle) can be easily detached or produced when the product is used. The Velcro adhesions are also small parts as received. A young child may place the small part in their mouth and the parents/carers may not notice in time, with the small part able to block a child’s airways.
The length of the dummy clip was 250mm (greater than 220mm maximum) and the ribbon length on wooden ring was 400mm (greater than 300mm maximum), thereby presenting a strangulation hazard. The product also requires improvements to labelling and documentation.
The product does not meet the requirements of the Toys (Safety) Regulations 2011.
Action taken
The product has been recalled from end users. The listing has been removed by the online marketplace (Etsy).
Advice to consumers
The product has been recalled from end users. The listing has been removed by the online marketplace (Etsy).
Additional information
PSD case number: 2207-0359
Notified by: Office for Product Safety and Standards
Product description
Hinged case 21x15x8cm. Contains rattle (bells on wooden handle), maracas, egg shaker, 45mm wooden ring with ribbons, spiky plastic ball 35mm diam, fabric 60cm square, beads strung on clip, soft filled ball, feathers, “Thermal blanket,” printed cards 90mm diam with (separate) Velcro-type attachments.
Open the OPSS notice
Questions
Why has Newborn Sensory Box been recalled?
The risk with Newborn Sensory Box is choking: a part can detach and fits inside a child’s airway. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
How do I know if my product is affected?
Compare the item or listing code on your product with the details listed under “Check your product” on this page. Only items that match are covered by the notice.
What should I do now?
Take it away from young children now. Look for loose pieces where it was used.
Can I get a refund or a repair?
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it. If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
Where was Newborn Sensory Box sold?
The notice names Etsy. Products bought elsewhere are covered too if they match the details listed.
