Product recallOPSS
Willows Toys New Baby Toys 0-6 Months Black recalled over a choking risk
Product Safety Report for baby sensory ring presenting a high risk of choking & asphyxiation.
Remove it from the toy box or cot straight away.
Product image from the OPSS safety notice 
Check your product
Only products that match these details are covered. Have your pack in front of you.
1 identifier listed for this notice.
Willows Toys New Baby Toys 0-6 Months Black & White Sensory Ribbon Wooden Ring Girl & Boy
- Item or listing codeOn the box, the label, or the order page where you bought it.
- 373122533054
What to do now
The risk with Willows Toys New Baby Toys 0-6 Months Black & White Sensory Ribbon is choking: a part can detach and fits inside a child’s airway.
- Remove it from the toy box or cot straight away.
- Check the floor and play areas for any parts that have already come off.
- Follow the corrective action in the notice: a refund, repair or replacement from the business.
- If someone has been hurt or the product has failed, report it to Trading Standards through the Citizens Advice consumer service.
Why it matters. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
If someone has been hurt
Look out for
- coughing, gagging or noisy breathing after playing with it
Get help urgently
- a child who cannot breathe, cough or cry — call 999 and follow the call handler’s instructions
This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.
Refunds, repairs and replacements
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it.
If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
From the official notice
Published by the Office for Product Safety and Standards (2109-0185). Quoted as issued.
Summary
Product Safety Report for baby sensory ring presenting a high risk of choking & asphyxiation.
The risk
The product poses a risk of choking as when tested according to the impact test, the wooden ring broke and released elements which fit entirely within a small parts cylinder. A young child may the wooden ring into their mouth and choke.
The 14 ribbons have a free length between 307mm and 330 mm when subjected to a tensile force of 25 N + 2 N which is greater than the limit of 300mm, posing a strangulation risk to young children.
The product does not meet the requirements of the Toys (Safety) Regulations 2011.
Action taken
Recall of the product from end users
Advice to consumers
The product has been recalled from end users.
The listing has been removed by the online marketplace (eBay).
Additional information
PSD case number: 2109-0185
Notified by: Office for Product Safety and Standards
Product description
Black and white sensory ribbons attached on a wooden ring
Open the OPSS notice
Questions
Why has Willows Toys New Baby Toys 0-6 Months Black & White Sensory Ribbon been recalled?
The risk with Willows Toys New Baby Toys 0-6 Months Black & White Sensory Ribbon is choking: a part can detach and fits inside a child’s airway. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
How do I know if my product is affected?
Compare the item or listing code on your product with the details listed under “Check your product” on this page. Only items that match are covered by the notice.
What should I do now?
Remove it from the toy box or cot straight away. Check the floor and play areas for any parts that have already come off.
Can I get a refund or a repair?
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it. If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
Where was Willows Toys New Baby Toys 0-6 Months Black & White Sensory Ribbon sold?
The notice names eBay. Products bought elsewhere are covered too if they match the details listed.