Allergy alertFSA
Asda Frozen Crispy Hash Browns recalled over undeclared milk and gluten
Asda is recalling Asda Frozen Crispy Hash Browns because some packs have been mispacked with Potato Croquettes that contain milk and wheat (gluten), which are not mentioned on the label. This means the product is a possible health risk for anyone with an allergy or intolerance to milk or milk constituents, and/or an allergy or intolerance to wheat or gluten, and/or coeliac disease.
Point-of-sale notice published with the recall
Check your product
Only products that match these details are covered. Have your pack in front of you.
Asda Frozen Crispy Hash Browns 800g
- Best beforeOn the lid, base or back of the pack.
- 30 June 2025
What to do now
The label on Asda Frozen Crispy Hash Browns does not tell people about the milk and gluten it contains. For everyone else the product is safe to eat; for people with an allergy to milk and gluten, it is not.
- If you are allergic to or intolerant of milk and gluten, do not eat it.
- Make sure children, carers and anyone you shop for know not to eat it.
- Take it back to Asda and ask for a refund.
- Only the packs listed below are affected, so check your pack before throwing it away.
Why it matters. Milk allergy is one of the most common food allergies in children. People who avoid milk because of lactose intolerance may also react, though usually less severely.
Symptoms and when to get help
Look out for
- an itchy, tingling mouth
- a raised itchy rash (hives)
- swelling of the lips, face or eyes
- stomach pain or being sick
Get help urgently
- swelling of the tongue or throat, difficulty breathing or swallowing, wheezing, feeling faint, or collapse — use an adrenaline auto-injector if you have one and call 999, saying it is anaphylaxis
This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.
Getting your money back
The quickest route is to take the pack, or a photo of its label, back to the shop. Most retailers refund recalled products without proof of purchase.
If a shop refuses, the Citizens Advice consumer helpline (0808 223 1133), Advice Direct Scotland (0808 164 6000) or Consumerline in Northern Ireland (0300 123 6262) can tell you what to do next.
From the official notice
Published by the Food Standards Agency (FSA-AA-07-2024). Quoted as issued.
Summary
Asda is recalling Asda Frozen Crispy Hash Browns because some packs have been mispacked with Potato Croquettes that contain milk and wheat (gluten), which are not mentioned on the label. This means the product is a possible health risk for anyone with an allergy or intolerance to milk or milk constituents, and/or an allergy or intolerance to wheat or gluten, and/or coeliac disease.
The risk
Milk and wheat (gluten)
This product contains milk and wheat (gluten) making it a possible health risk for anyone with an allergy or intolerance to milk or milk constituents, and/or an allergy or intolerance to wheat or gluten, and/or coeliac disease.
Action taken
Asda is recalling the above product from customers and has been advised to contact the relevant allergy support organisations, which will tell their members about the recall. The company has also issued a point-of-sale notice to its customers. These notices explain to customers why the product is being recalled and tell them what to do if they have bought the product.
Advice to consumers
If you have bought the above product and have an allergy or intolerance to milk or milk constituents, and/or an allergy or intolerance to wheat or gluten, and/or coeliac disease do not eat it. Instead return it to the store from where it was purchased for a full refund. For more information please contact Asda Customer services on 0800 952 0101.
Open the FSA notice
Questions
Why has Asda Frozen Crispy Hash Browns been recalled?
The label on Asda Frozen Crispy Hash Browns does not tell people about the milk and gluten it contains. For everyone else the product is safe to eat; for people with an allergy to milk and gluten, it is not. Milk allergy is one of the most common food allergies in children. People who avoid milk because of lactose intolerance may also react, though usually less severely.
How do I know if my product is affected?
Compare the best before on your product with the details listed under “Check your product” on this page. Only items that match are covered by the notice.
What should I do now?
If you are allergic to or intolerant of milk and gluten, do not eat it. Make sure children, carers and anyone you shop for know not to eat it.
Can I get a refund?
The quickest route is to take the pack, or a photo of its label, back to the shop. Most retailers refund recalled products without proof of purchase. If a shop refuses, the Citizens Advice consumer helpline (0808 223 1133), Advice Direct Scotland (0808 164 6000) or Consumerline in Northern Ireland (0300 123 6262) can tell you what to do next.
Is it safe for people without this allergy?
Yes. An allergy alert means the label is wrong for people who must avoid milk and gluten. If nobody in your home is allergic to or intolerant of milk and gluten, the product is not otherwise unsafe, although you can still return it.
