Product recallOPSS
BleuRibbon Baby Shop Baby Self-Feeding Pillow recalled over a choking risk
Product Recall for baby self-feeding pillow presenting a serious risk of choking and aspiration.
Take it away from young children now.
What to do now
The risk with BleuRibbon Baby Shop Baby Self-Feeding Pillow is choking: a part can detach and fits inside a child’s airway.
- Take it away from young children now.
- Look for loose pieces where it was used.
- Follow the corrective action in the notice: a refund, repair or replacement from the business.
- Incidents and injuries can be reported to Trading Standards via the Citizens Advice consumer helpline.
Why it matters. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
If someone has been hurt
Look out for
- coughing, gagging or noisy breathing after playing with it
Get help urgently
- a child who cannot breathe, cough or cry — call 999 and follow the call handler’s instructions
This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.
Refunds, repairs and replacements
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it.
If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
From the official notice
Published by the Office for Product Safety and Standards (2603-0052). Quoted as issued.
Summary
Product Recall for baby self-feeding pillow presenting a serious risk of choking and aspiration.
The risk
The product presents a serious risk of choking and aspiration as a baby, who is the intended user of the product, does not have the dexterity or cognitive ability to control the flow of bottle feed, to know when to stop feeding, or to act if they gag or choke or to otherwise signal or raise alarm if something is going wrong.
OPSS has published a Product Safety Alert for baby-self feeding products, which can be accessed at: Product Safety Alert: Baby Self-Feeding Products (PSA4) - GOV.UK
The product does not meet the requirements of the General Product Safety Regulations 2005.
Action taken
The product has been recalled from end users by BleuRibbon Baby Shop.
Advice to consumers
The product has been recalled from end users by BleuRibbon Baby Shop.
Owners are advised to stop using the product immediately and contact info@bleu-ribbon.com to arrange for a full refund and instructions on disposal.
For more information, please access: https://bleu-ribbon.com/pages/important-product-safety-recall-baby-self-feeding-pillows
Additional information
PSD notification number: 2603-0052
Notified by: Local Authority Trading Standards
Product description
Baby self-feeding pillow marketed as ‘hands free.’
Open the OPSS notice
Questions
Why has BleuRibbon Baby Shop Baby Self-Feeding Pillow been recalled?
The risk with BleuRibbon Baby Shop Baby Self-Feeding Pillow is choking: a part can detach and fits inside a child’s airway. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.
How do I know if my product is affected?
The notice describes the affected product rather than listing codes. Compare the product name, pack size and where you bought it with the official notice.
What should I do now?
Take it away from young children now. Look for loose pieces where it was used.
Can I get a refund or a repair?
Contact the retailer or the brand using the details in the official notice. Keep your receipt, order confirmation or bank statement if you have one, but a recall remedy should not depend on it. If you paid by credit card and the item cost more than £100, Section 75 of the Consumer Credit Act may let you claim from the card provider. For smaller amounts or debit cards, ask your bank about a chargeback.
