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Product safety reportOPSS

Newt & Co Mermaid Soft Toy and Small Mermaid safety warning over a choking risk

ChokingSerious risk

Product Safety Report for Newt & Co Mermaid Soft Toys presenting a serious risk of choking.

Remove it from the toy box or cot straight away.

  • Newt & Co Mermaid Soft Toy and Small Mermaid: photo 1 of 2 from the OPSS notice of 6 Feb 2025
    Product image from the OPSS safety notice
  • Newt & Co Mermaid Soft Toy and Small Mermaid: photo 2 of 2 from the OPSS notice of 6 Feb 2025

What to do now

Small parts of Newt & Co Mermaid Soft Toy and Small Mermaid could come loose and choke a young child.

  1. Remove it from the toy box or cot straight away.
  2. Check the floor and play areas for any parts that have already come off.
  3. Because the product was found unsafe on an online marketplace, use the platform’s order page to contact the seller.
  4. Report it to Trading Standards through the Citizens Advice consumer service if the seller does not respond.

Why it matters. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.

If someone has been hurt

Look out for

  • coughing, gagging or noisy breathing after playing with it

Get help urgently

  • a child who cannot breathe, cough or cry — call 999 and follow the call handler’s instructions

This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.

Getting your money back

A product safety report usually means the product was bought online and the marketplace has removed the listing. Ask the seller for a refund through the platform where you bought it; many marketplaces have their own buyer protection.

If you paid by credit card and it cost over £100, Section 75 may apply; otherwise your bank may be able to raise a chargeback.

From the official notice

Published by the Office for Product Safety and Standards (2412-0040). Quoted as issued.

Summary

Product Safety Report for Newt & Co Mermaid Soft Toys presenting a serious risk of choking.

The risk

The product presents a risk of choking as small parts may easily detach from the product.

A young child may place the small part in their mouth, causing them to choke.

The product does not meet the requirements of the Toys (Safety) Regulations 2011.

Action taken

The product has been withdrawn from the market.

Advice to consumers

The product has been withdrawn from the market.

Additional information

PSD case number: 2412-0040

Notified by: Local Authority Trading Standards

Product description

Two mermaid soft toys – one small with purple hair, and one larger with pink hair

Open the OPSS notice

Questions

Why has Newt & Co Mermaid Soft Toy and Small Mermaid been reported?

Small parts of Newt & Co Mermaid Soft Toy and Small Mermaid could come loose and choke a young child. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.

How do I know if my product is affected?

The notice describes the affected product rather than listing codes. Compare the product name, pack size and where you bought it with the official notice.

What should I do now?

Remove it from the toy box or cot straight away. Check the floor and play areas for any parts that have already come off.

Can I get a refund or a repair?

A product safety report usually means the product was bought online and the marketplace has removed the listing. Ask the seller for a refund through the platform where you bought it; many marketplaces have their own buyer protection. If you paid by credit card and it cost over £100, Section 75 may apply; otherwise your bank may be able to raise a chargeback.

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