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Product recallOPSS

Primark Baby Bear and Balloon Soother Clips recalled over a choking risk

Choking

Product Recall for Primark Baby Bear and Balloon Soother Clips presenting a choking risk.

Remove it from the toy box or cot straight away.

  • Primark Baby Bear and Balloon Soother Clips: photo from the OPSS notice of 8 Jan 2026
    Product image from the OPSS safety notice

What to do now

Primark Baby Bear and Balloon Soother Clips has been flagged because small parts can break off.

  1. Remove it from the toy box or cot straight away.
  2. Check the floor and play areas for any parts that have already come off.
  3. Contact Primark or the shop you bought it from to arrange the remedy set out in the notice.
  4. If someone has been hurt or the product has failed, report it to Trading Standards through the Citizens Advice consumer service.

Why it matters. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.

If someone has been hurt

Look out for

  • coughing, gagging or noisy breathing after playing with it

Get help urgently

  • a child who cannot breathe, cough or cry — call 999 and follow the call handler’s instructions

This is general information based on NHS public guidance, not medical advice. In an emergency call 999. For urgent advice use NHS 111 (NHS 24 on 111 in Scotland) or, in Northern Ireland, your GP or out-of-hours service.

Refunds, repairs and replacements

Stop using the product first, then arrange the remedy. A recall applies to every affected unit, however long ago it was bought.

If the business does not respond, the Citizens Advice consumer helpline (0808 223 1133), Advice Direct Scotland (0808 164 6000) or Consumerline (0300 123 6262) can help.

From the official notice

Published by the Office for Product Safety and Standards (2601-0060). Quoted as issued.

Summary

Product Recall for Primark Baby Bear and Balloon Soother Clips presenting a choking risk.

The risk

The product presents a risk of choking as it is not compliant with the relevant safety standards specific to soother clips. This means it may pose a choking risk to young children, particularly those under 36 months of age who have a natural tendency to explore objects by placing them in their mouths.

The product does not meet the requirements of the General Product Safety Regulations 2005.

Action taken

The product has been recalled from end users.

Advice to consumers

The product has been recalled from end users. We recommend that consumers stop using the product immediately and keep it out of children’s reach. Return the product to any Primark store for a full refund.

For more information please see: Primark Recall.

Additional information

PSD notification number: 2601-0060

Lead Authority: Local Authority Trading Standards

Product description

Soother clips with wood-effect buttons. The products were sold between June 2025 - August 2025 (bear) and March 2025 – September 2025 (balloon).

Open the OPSS notice

Questions

Why has Primark Baby Bear and Balloon Soother Clips been recalled?

Primark Baby Bear and Balloon Soother Clips has been flagged because small parts can break off. Children under three put things in their mouths. Anything small enough to fit through a toilet-roll tube is a choking hazard for them.

How do I know if my product is affected?

The notice describes the affected product rather than listing codes. Compare the product name, pack size and where you bought it with the official notice.

What should I do now?

Remove it from the toy box or cot straight away. Check the floor and play areas for any parts that have already come off.

Can I get a refund or a repair?

Stop using the product first, then arrange the remedy. A recall applies to every affected unit, however long ago it was bought. If the business does not respond, the Citizens Advice consumer helpline (0808 223 1133), Advice Direct Scotland (0808 164 6000) or Consumerline (0300 123 6262) can help.

Where was Primark Baby Bear and Balloon Soother Clips sold?

The notice names Primark. Products bought elsewhere are covered too if they match the details listed.

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